Title | CLOSE THE LOOP |
Brand | H & M HENNES & MAURITZ |
Product/Service | CLOTHING, FOOTWEAR & ACCESSORIES |
Category |
A05. Cinematography |
Entrant Company
|
FORSMAN & BODENFORS Gothenburg, SWEDEN
|
Advertising Agency
|
FORSMAN & BODENFORS Gothenburg, SWEDEN
|
Advertising Agency 2
|
H&M Stockholm, SWEDEN
|
Production Company
|
CALLBOY Stockholm, SWEDEN
|
Credits
Anna Qvennerstedt |
Forsman/Bodenfors |
Copywriter |
Karin Frisell |
Forsman/Bodenfors |
Art Director |
Leif Sorte |
Forsman/Bodenfors |
Account Supervisor |
Joachim Levin |
Forsman/Bodenfors |
Account Manager |
Ellinor Bjarnolf |
Forsman/Bodenfors |
Designer |
Maja Bredberg |
Forsman/Bodenfors |
Pr |
Jenny Ring/Joel Borg |
Forsman/Bodenfors |
Music Supervisor |
Magnus Kennhed |
Forsman/Bodenfors |
Film Agency Producer |
Helena Wård |
Forsman/Bodenfors |
Digital Agency Producer |
Erik Zetterberg |
H/M Inhouse |
Head Of Creative |
Daniel Herrmann |
H/M Inhouse |
Head Of Marketing |
Pär Zetterberg |
H/M Inhouse |
Project Manager |
Lars Nilsson |
H/M Inhouse |
Producer Film |
Erik Hagström |
H/M Inhouse |
Operative Project Manager Digital |
Maria Giertz |
H/M Inhouse |
Project Manager Social Media |
Karin Brinck |
H/M Inhouse |
Project Manager Sustainability |
Annika Sandström |
H/M Inhouse |
Head Of Media |
Anna Eriksson |
H/M Inhouse |
Pr |
Max Vitali |
Callboy |
Director |
Mattias Rudh |
Callboy |
D.o.p |
The Campaign
This film, narrated by Iggy Pop, is a liberating message that encourages us to break all taboos in fashion, to wear whatever we want and be whoever we want. There are no rules in fashion but one: Recycle your clothes.