UNICORNS

Bronze Eurobest
TitleUNICORNS
BrandCANAL+
Product/ServiceCANAL+
Category A02. Script
Entrant Company BETC Paris, FRANCE
Advertising Agency BETC Paris, FRANCE
Production Company SOIXANTE QUINZE Paris, FRANCE
Credits
Name Company Position
Stéphane Xiberras Betc Executive Creative Director
Olivier Apers Betc Creative Director
Patrice Dumas Betc Copywriter
Aurélie Scalabre Betc Art Director
Isabelle Menard Betc Agency Producer
Maria Galleriu/Sarah Lemarie Betc Planner
Bertille Toledano/Guillaume Espinet/Elsa Magadoux Betc Account Executive
Alice Holzman/Aurélie Stock-poeuf/Coline André Canal/ Account Executive
Matthijs Van Heijningen Director
Yuki Suga Producer
Joost Van Gelder Director Of Photography
Jono Griffiths Editor
Kouz Sound Production
Mikros Post Production

The Campaign

This film tells the story of Noah and his ark and explains why there are no more unicorns…

Creative Execution

'…so He decided to reboot Earth and commanded Noah to build an ark. Noah asked his son ‘Where are the unicorns’ when he realized they had been left out. And the son did as he was told. He ran into the forest, hurtled down a hill and swam in the mud shouting ‘Where are you?' He found the unicorns and came back as a hero, a saint dismissing the praise with ‘Nah forget it’. It then appeared really clearly that he'd brought back two males. That's why there are no more unicorns' Said the guy who works as a screenwriter for Canal+ to the girl sitting at the bar.