Winners & Shortlists
Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A01 INTERFACE & NAVIGATION
BUILD WITH CHROME 2.0
GOOGLE & LEGO
GOOGLE CHROME & LEGO
NORTH KINGDOM Skelleftea SWEDEN
Silver
BEATS MUSIC
BEATS MUSIC
MUSIC STREAMING SERVICE
R/GA London UNITED KINGDOM
Silver
FASHION FOR ALL KIND
STYLEPIT
ONLINE FASHION RETAILER
UNCLE GREY Copenhagen DENMARK
Bronze
ASSASSIN’S CREED: UNITY
UBISOFT
VIDEO GAME
SID LEE Paris FRANCE
Silver
A02 USER EXPERIENCE
A TRIP OUT TO SEA
GUY COTTEN
MARINE SECURITY GEAR / LIFEJACKETS
CLM BBDO Boulogne-Billancourt FRANCE
Bronze
BEATS MUSIC
BEATS MUSIC
MUSIC STREAMING SERVICE
R/GA London UNITED KINGDOM
Silver
WHERE GOOD DAYS START
IKEA
IKEA BED & BATHROOM
SMFB Oslo NORWAY
Short List
PAY PER LAUGH
TEATRENEU
PAY PER LAUGH
THE CYRANOS McCANN Barcelona SPAIN
Gold
A03 STORYTELLING
VIVA COMMUNICATION
VODAFONE
VODAFONE
JUNG von MATT Hamburg GERMANY
Short List
BEING THE BEAR
CANAL+
CANAL+
BETC Paris FRANCE
Bronze
GOOGLE NIGHT WALK
GOOGLE
INTERNET
72ANDSUNNY Amsterdam THE NETHERLANDS
Gold
A04 ANIMATION/MOTION GRAPHICS
HERMES METAMORPHOSE
HERMES SELLIER
HERMÈS 2014 SPRING SUMMER COLLECTION
DIGITASLBI FRANCE Paris FRANCE
Silver
LIFE SIZE MESSI
ELECTRONIC ARTS
EA SPORTS™ FIFA14
WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS
Bronze
A06 USE/CURATION OF IMAGE(S)
GRAFFITI GENERAL
BETC
GRAFFITI GENERAL
BETC Paris FRANCE
Short List
SCHIPHOL DESTINATION UNKNOWN
SCHIPHOL AIRPORT
AIRPORT
FHV BBDO Amsterdam THE NETHERLANDS
Silver
REAL LIFE POWERED BY STREET VIEW
ALLIANZ
ALL PRODUCTS
FIGHTING FISH Clichy FRANCE
Silver
A07 USE OF VIDEO
A TRIP OUT TO SEA
GUY COTTEN
MARINE SECURITY GEAR / LIFEJACKETS
CLM BBDO Boulogne-Billancourt FRANCE
Silver
BEING THE BEAR
CANAL+
CANAL+
BETC Paris FRANCE
Short List
YOU CONTROL THE WEATHER
GEOX
AMPHIBIOX
SMFB Oslo NORWAY
Short List
WHERE GOOD DAYS START
IKEA
IKEA BED & BATHROOM
SMFB Oslo NORWAY
Short List
SECOND CHANCE
BUSINESS IN THE COMMUNITY
BAN THE BOX
LEO BURNETT LONDON UNITED KINGDOM
Bronze
A08 USE OF MUSIC/SOUND DESIGN
SOUNDTREE
BMW (SCHWEIZ)
BMW M4, M235I, X5, I3
SERVICEPLAN Munich GERMANY
Short List
#FREEDOMOFTWEET
REPORTERS WITHOUT BORDERS
REPORTERS WITHOUT BORDERS
PUBLICIS BRUSSELS BELGIUM
Short List
SPELL UP
GOOGLE
CHROME
GOOGLE CREATIVE LAB London UNITED KINGDOM
Silver
A09 INNOVATIVE USE OF TECHNOLOGY
RED BUTTON
ROTE NASEN CLOWNDOCTORS
RED NOSES CLOWNDOCTORS
DEMNER, MERLICEK & BERGMANN Vienna AUSTRIA
Short List
PAY PER LAUGH
TEATRENEU
PAY PER LAUGH
THE CYRANOS McCANN Barcelona SPAIN
Gold
THE JOKER'S JOB INTERVIEW
WARNER BROS INTERACTIVE
VIDEO GAME
SID LEE Paris FRANCE
Bronze
B01 FAST MOVING CONSUMER GOODS
ONE MANS LAND
MONDELEZ INTERNATIONAL REFRESHMENT
MARABOU
FORSMAN & BODENFORS Gothenburg SWEDEN
Short List
HEINEKEN @WHERENEXT
HEINEKEN
SOCIAL LISTENING TOOL
R/GA London UNITED KINGDOM
Short List
B04 TRAVEL, ENTERTAINMENT, LEISURE & RETAIL, INCLUDING E-COMMERCE AND RESTAURANTS
WHERE GOOD DAYS START
IKEA
IKEA BED & BATHROOM
SMFB Oslo NORWAY
Short List
THE WOMAN WHO CAN'T WATCH MOVIES
CANAL +
TV ENTERTAINMENT
FCB SPAIN Madrid SPAIN
Bronze
B06 PUBLICATIONS & MEDIA
NETFLIX SPOILER FOILER
NETFLIX
NETFLIX
NETFLIX London UNITED KINGDOM
Bronze
B08 FUNDRAISING, CHARITIES, APPEALS, NON-PROFIT ORGANISATIONS, PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS
SIGNSLATOR
ANICOLS
SPANISH SIGN LANGUAGE DEVELOPMENT ASSOCIATION
TBWA\ESPAÑA Madrid SPAIN
Short List
C01 WEBSITE
ARE YOU KLAUS-HEIDI?
LUFTHANSA
AIRLINE TICKETS
DDB STOCKHOLM SWEDEN
Short List
BUILD WITH CHROME 2.0
GOOGLE & LEGO
GOOGLE CHROME & LEGO
NORTH KINGDOM Skelleftea SWEDEN
Gold
TAXI TRAILS
TAXI STOCKHOLM
TAXI TRAILS
KING Stockholm SWEDEN
Bronze
BEING THE BEAR
CANAL+
CANAL+
BETC Paris FRANCE
Short List
ASSASSIN’S CREED: UNITY
UBISOFT
VIDEO GAME
SID LEE Paris FRANCE
Short List
C02 MICROSITE
TRY MY HYBRID
TOYOTA
HYBRIDS
SAATCHI & SAATCHI Oslo NORWAY
Short List
A TRIP OUT TO SEA
GUY COTTEN
MARINE SECURITY GEAR / LIFEJACKETS
CLM BBDO Boulogne-Billancourt FRANCE
Bronze
WE ARE DATA
UBISOFT
UBISOFT WATCHDOGS
BETC Paris FRANCE
Short List
WHERE GOOD DAYS START
IKEA
IKEA BED & BATHROOM
SMFB Oslo NORWAY
Bronze
FASHION FOR ALL KIND
STYLEPIT
ONLINE FASHION RETAILER
UNCLE GREY Copenhagen DENMARK
Short List
D01 WEB BANNER
XPERIA FOOTBALL CANCELLATION
SONY MOBILE
SMARTPHONE
CP+B Gothenburg SWEDEN
Bronze
SIGNSLATOR
ANICOLS
SPANISH SIGN LANGUAGE DEVELOPMENT ASSOCIATION
TBWA\ESPAÑA Madrid SPAIN
Bronze
E01 SOCIAL VIDEO
IF ONLY FOR A SECOND
MIMI FOUNDATION
CANCER SUPPORT AND WELLBEING CENTER
LEO BURNETT FRANCE Paris FRANCE
Short List
LIVING WITH LAG
UMEÅ ENERGI/UME.NET
FIBER BROADBAND PROVIDER
ANR BBDO Stockholm SWEDEN
Bronze
HEAR WHAT YOU WANT
BEATS BY DR. DRE
HOME ELECTRONICS
R/GA London UNITED KINGDOM
Short List
THE STORY OF BOB & LINDA
TELEKOM
BEST NETWORK
DDB HAMBURG GERMANY
Short List
#LIKEAGIRL
P&G
ALWAYS
LEO BURNETT LONDON UNITED KINGDOM
Grand Prix
THE PEANUT EXPERIMENT
RADIO 1
RADIO 1 - THE WEEK OF EDUCATION
MORTIERBRIGADE Brussels BELGIUM
Bronze
E02 INTERACTIVE VIDEO
WHERE GOOD DAYS START
IKEA
IKEA BED & BATHROOM
SMFB Oslo NORWAY
Bronze
FASHION FOR ALL KIND
STYLEPIT
ONLINE FASHION RETAILER
UNCLE GREY Copenhagen DENMARK
Short List
ASSASSIN’S CREED: UNITY
UBISOFT
VIDEO GAME
SID LEE Paris FRANCE
Silver
F01 ENGAGEMENT PLATFORM
BUILD WITH CHROME 2.0
GOOGLE & LEGO
GOOGLE CHROME & LEGO
NORTH KINGDOM Skelleftea SWEDEN
Bronze
THE BEATS PILLS
BEATS BY DR. DRE
PORTABLE WIRELESS SPEAKER
R/GA London UNITED KINGDOM
Bronze
F02 RESPONSE/REAL-TIME ACTIVITY
McDONALD'S FRYFUTBOL
McDONALD´S
McDONALD´S
OMD INTERNATIONAL London UNITED KINGDOM
Short List
HEINEKEN @WHERENEXT
HEINEKEN
SOCIAL LISTENING TOOL
R/GA London UNITED KINGDOM
Short List
#BENDGATE
NESTLÈ
KITKAT
JWT LONDON UNITED KINGDOM
Short List
DON'T GOOGLE IT
CEBAM
HEALTH SITE
DDB BRUSSELS BELGIUM
Short List
F03 USE OF CO-CREATION & USER GENERATED CONTENT
THE UNIVERSAL TYPEFACE
BIC DEUTSCHLAND
BIC CRISTAL BALLPOINT PEN
DDB GERMANY DÜSSELDORF GERMANY
Short List
THE SPEEDING SELFIES
CITY OF ANTWERP
ANTI-SPEEDING CAMPAIGN
DUVAL GUILLAUME Antwerp BELGIUM
Bronze
ASSASSIN’S CREED: UNITY
UBISOFT
VIDEO GAME
SID LEE Paris FRANCE
Bronze
F04 INNOVATIVE USE OF SOCIAL OR COMMUNITY
TRY MY HYBRID
TOYOTA
HYBRIDS
SAATCHI & SAATCHI Oslo NORWAY
Gold
BRAZUCA
ADIDAS
ADIDAS
WE ARE SOCIAL London UNITED KINGDOM
Short List
LIKE ATTACK
ASSOCIATION AGAINST RIGHT-WING EXTREMISM
NON-PROFIT ORGANIZATION
JUNG von MATT Hamburg GERMANY
Short List
IKEA PS 2014
IKEA
IKEA PS DESIGNER COLLECTION
JSC INSTINCT Moscow RUSSIA
Bronze
THE JOKER'S JOB INTERVIEW
WARNER BROS INTERACTIVE
VIDEO GAME
SID LEE Paris FRANCE
Short List
F05 APPLICATIONS / TOOLS
NETFLIX SPOILER FOILER
NETFLIX
NETFLIX
NETFLIX London UNITED KINGDOM
Short List
PAYBACK TIME
BNP PARIBAS FORTIS
BANK
PUBLICIS BRUSSELS BELGIUM
Short List
G01 BRANDED GAMES
THE MOST SERIOUS GAME EVER
SNCF
TRANSPORT
TBWA\PARIS FRANCE
Silver
SPELL UP
GOOGLE
CHROME
GOOGLE CREATIVE LAB London UNITED KINGDOM
Gold
H01 BRANDED TECH (ONLINE)
BEATS MUSIC
BEATS MUSIC
MUSIC STREAMING SERVICE
R/GA London UNITED KINGDOM
Short List
HEINEKEN @WHERENEXT
HEINEKEN
SOCIAL LISTENING TOOL
R/GA London UNITED KINGDOM
Short List
H02 BRANDED TECH (OFFLINE)
TEST DRIVE CUBE
AUDI
AUDI A8
PHILIPP UND KEUNTJE Hamburg GERMANY
Short List
SAMSUNG SMART BIKE
SAMSUNG ELECTRONICS ITALY
SAMSUNG CONSUMER ELECTRONICS
LEO BURNETT Milan ITALY
Short List
PAY PER LAUGH
TEATRENEU
PAY PER LAUGH
THE CYRANOS McCANN Barcelona SPAIN
Silver
BLOWING IN THE WIND
APOTEK HJÄRTAT
APOLOSOPHY
ÅKESTAM HOLST Stockholm SWEDEN
Silver
I01 INTEGRATED MULTI-PLATFORM CAMPAIGN
TRY MY HYBRID
TOYOTA
HYBRIDS
SAATCHI & SAATCHI Oslo NORWAY
Silver
THE BEATS PILLS
BEATS BY DR. DRE
PORTABLE WIRELESS SPEAKER
R/GA London UNITED KINGDOM
Bronze
FLY WITH US
AVINOR
STATE OWNED AIRPORT OPERATOR
CREUNA Oslo NORWAY
Bronze