| Title | BASEBALL BAT |
| Brand | SEE CONCEPT |
| Product/Service | GLASSES |
| Category |
B06. CLOTHING, FOOTWEAR & ACCESSORIES |
|
Entrant Company
|
HAVAS WORLDWIDE PARIS, FRANCE
|
|
Advertising Agency
|
HAVAS WORLDWIDE PARIS, FRANCE
|
Credits
| Coffre Christophe |
Havas Paris |
Creative Director |
| Fillion Guillaume |
Havas Paris |
Art Director |
| Messager Pierre Louis |
HAVAS PARIS |
Copywriter |
| Christine Meneux |
Havas Paris |
Agency Producer |
English Translation of Main Headlines
For most 40 to 50-somethings, becoming farsighted is a sign of getting old. If we need to wear reading glasses, it’s because we’re showing our age. But thanks to See Concept glasses, being farsighted is no longer about ageing – it’s an opportunity for us to don another fashion accessory and look even more stylish.
So what are you waiting for? Farsighted? Get rid of your old self.