Title | THE CELL |
Brand | AMNESTY NORWAY |
Product/Service | HUMAN RIGHTS |
Category |
D04. LIVE ADVERTISING & EVENTS |
Entrant Company
|
TRY/APT/POL Oslo, NORWAY
|
Advertising Agency
|
TRY/APT/POL Oslo, NORWAY
|
Credits
Sara Hødnebø |
TRY/Apt/POL |
Creative |
Caroline Ekrem |
TRY/Apt/POL |
Creative |
Bård Rostrup Gabrielsen |
TRY/Apt/POL |
Creative |
Sindre Fosse Rosness |
TRY/Apt/POL |
Creative |
Maja Folgerø |
TRY/Apt/POL |
Creative |
Linda Tillier |
TRY/Apt/POL |
Project Manager |
Lars Mitlid |
TRY/Apt/POL |
Account Manager |
Edmundo Navasca Cruz |
TRY/Apt/POL |
Developer |
Rickard Roslund |
TRY/Apt/POL |
Designer |
Tommy Lybekk |
TRY/Apt/POL |
Designer |
Execution
To spread knowledge about prisoners of conscience and how norwegians can help liberate them, we built a prison cell in the busiest square in Oslo and imposed the laws of oppressive governments on well-known politicians, journalists, actors, musicians and others. During 4 days 79 people were jailed for their beliefs and behaviors that would lead to jail in other countries. A simple solution to help get them out was presented: become a SMS activist.