| Title | VICTOR HUGO |
| Brand | KELLOGG'S |
| Product/Service | RICE KRISPIE SQUARES |
| Category |
D02. SMALL SCALE SPECIAL SOLUTIONS |
|
Entrant Company
|
LEO BURNETT LONDON, UNITED KINGDOM
|
|
Advertising Agency
|
LEO BURNETT LONDON, UNITED KINGDOM
|
Credits
| Justin Tindall |
Leo Burnett London |
Executive Creative Director |
| Don Bowen |
Leo Burnett London |
Creative Director |
| Ben Gough |
Leo Burnett London |
Copywriter/Art Director |
| Graeme Bowman |
Leo Burnett London |
Copywriter/Art Director |
| Ed Richards |
Leo Burnett London |
Agency Account Director |
| Caroline Voller |
Leo Burnett London |
Agency Account Director |
Execution
Rice Krispies Squares are not actually square - they’re rectangle. So, as part of our ‘It’s all lies - they’re not even square!’ campaign, we placed blue plaques on newsagents to celebrate moments in our illustrious (but totally fictional) history.