Winners & Shortlists

DRONEVERTISING + WOKKER

TitleDRONEVERTISING + WOKKER
BrandWOKKER
Product/ServiceWOKKER
Category D02. SMALL SCALE SPECIAL SOLUTIONS
Entrant Company HUNGRY BOYS Moscow, RUSSIA
Advertising Agency HUNGRY BOYS Moscow, RUSSIA
Credits
Name Company Position
Vlad Sitnikov Hungry Boys Creative Director
Arthur Miroshnichenko Hungry Boys Copywriter
Max Malakhov Hungry Boys Cameraman
Katya Semenova Hungry Boys Illustrator
Alexandr Katin Hungry Boys Producer

Execution

Ordinary advertising channels are already congested. That's why we came up with an unusual way to fascinate our target audience: we raised advertisement up in the air. We attached Wokker banners to drones and launched them around high-rise business centers. Flying past office windows, they drew attention of hundreds of people.