Winners & Shortlists
Title Brand Product / Service Entrant Company Location Idea Creation Company Location Award
A08 CARS & AUTOMOTIVE SERVICES
LEAP
AUDI / AUDI COLLECTION
PHILIPP UND KEUNTJE Hamburg GERMANY
SKI JUMP
AUDI / AUDI COLLECTION
PHILIPP UND KEUNTJE Hamburg GERMANY
BEND
AUDI / AUDI COLLECTION
PHILIPP UND KEUNTJE Hamburg GERMANY
911 REAR HORSEPOWER 1
PORSCHE (CHINA) MOTORS / 911
FRED & FARID GROUP Paris FRANCE
911 REAR HORSEPOWER 2
PORSCHE (CHINA) MOTORS / 911
FRED & FARID GROUP Paris FRANCE
911 REAR HORSEPOWER 3
PORSCHE (CHINA) MOTORS / 911
FRED & FARID GROUP Paris FRANCE
PIG
VOLKSWAGEN / FATIGUE DETECTION
DDB GROUP GERMANY Berlin GERMANY
HAMMER
VOLKSWAGEN / FATIGUE DETECTION
DDB GROUP GERMANY Berlin GERMANY
SINGER
VOLKSWAGEN / FATIGUE DETECTION
DDB GROUP GERMANY Berlin GERMANY
JURY
VOLKSWAGEN / PARK ASSIST
DDB GROUP GERMANY Berlin GERMANY
Silver
GRANDSTAND
VOLKSWAGEN / PARK ASSIST
DDB GROUP GERMANY Berlin GERMANY
Silver
RESTAURANT
DAIMLER MBVD / SMART FORTWO
BBDO BERLIN GERMANY
Short List
ENTRY
DAIMLER MBVD / SMART FORTWO
BBDO BERLIN GERMANY
Short List
PURSE
DAIMLER MBVD / SMART FORTWO
BBDO BERLIN GERMANY
Short List
A09 RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS
PSYKO STORE 1
PSYKO STORE / PSYKO-STORE
Y&R GROUP SWITZERLAND Zürich SWITZERLAND
PSYKO STORE 2
PSYKO STORE / PSYKO-STORE
Y&R GROUP SWITZERLAND Zürich SWITZERLAND
PSYKO STORE 3
PSYKO STORE / PSYKO-STORE
Y&R GROUP SWITZERLAND Zürich SWITZERLAND
PSYKO STORE 4
PSYKO STORE / PSYKO-STORE
Y&R GROUP SWITZERLAND Zürich SWITZERLAND
BILLY
IKEA / ASSEMBLY SERVICE
THJNK Hamburg GERMANY
ACTION EATING
MCDONALD'S / McDONALD´S
TBWA\SWITZERLAND Zürich SWITZERLAND
CHEESEBURGER ROYAL
McDONALD´S / McDONALD´S
TBWA\SWITZERLAND Zürich SWITZERLAND
ROYAL CHILI
McDONALD´S / McDONALD´S
TBWA\SWITZERLAND Zürich SWITZERLAND
ROYAL DELUXE
McDONALD´S / FOOD
TBWA\SWITZERLAND Zürich SWITZERLAND
FRENCH FRIES
McDONALD´S / McDONALD´S
TBWA\PARIS FRANCE
BIG MAC
McDONALD´S / McDONALD´S
TBWA\PARIS FRANCE
SUNDAE
McDONALD´S / McDONALD´S
TBWA\PARIS FRANCE
CHEESE BURGER
McDONALD´S / McDONALD´S
TBWA\PARIS FRANCE
NUGGETS
McDONALD´S / McDONALD´S
TBWA\PARIS FRANCE
FILET O FISH
McDONALD´S / McDONALD´S
TBWA\PARIS FRANCE
EARLY CHRISTMAS #1
IKEA / CHRISTMAS DECORATIONS
TBWA\LISBOA PORTUGAL
EARLY CHRISTMAS #2
IKEA / CHRISTMAS DECORATIONS
TBWA\LISBOA PORTUGAL
EARLY CHRISTMAS #3
IKEA / CHRISTMAS DECORATIONS
TBWA\LISBOA PORTUGAL
SHOE STORAGE
IKEA TURKEY / IKEA
TBWA\ISTANBUL TURKEY
COFFEE TABLE
IKEA TURKEY / FURNITURES & HOME ACCESSORIES
TBWA\ISTANBUL TURKEY
SHELVING UNIT
IKEA TURKEY / IKEA
TBWA\ISTANBUL TURKEY
PREGNANT
CENTURY21 / REAL ESTATE
PUBLICIS BRUSSELS BELGIUM
LOVE
CENTURY21 / REAL ESTATE
PUBLICIS BRUSSELS BELGIUM
DIVORCE
CENTURY21 / REAL ESTATE
PUBLICIS BRUSSELS BELGIUM
FAMILY
CENTURY21 / REAL ESTATE
PUBLICIS BRUSSELS BELGIUM
FRIES HANDS
McDONALD'S GERMANY / McDONALD'S FRIES
HEYE Munich GERMANY
WESTMINSTER
MORRISONS / MORRISONSFOOD.COM
DLKW LOWE London UNITED KINGDOM
TOTTENHAM
MORRISONS / MORRISONSFOOD.COM
DLKW LOWE London UNITED KINGDOM
FINSBURY PARK
MORRISONS / MORRISONSFOOD.COM
DLKW LOWE London UNITED KINGDOM
MORNINGTON CRESCENT
MORRISONS / MORRISONSFOOD.COM
DLKW LOWE London UNITED KINGDOM
WHITECHAPEL
MORRISONS / MORRISONSFOOD.COM
DLKW LOWE London UNITED KINGDOM
PICCADILLY CIRCUS
MORRISONS / MORRISONSFOOD.COM
DLKW LOWE London UNITED KINGDOM
McSENIOR
McDONALD'S SWEDEN / McDONALD'S COFFEE
DDB STOCKHOLM SWEDEN
13:37 DOUBLE CHEESEBURGER
McDONALD'S SWEDEN / McDONALDS DOUBLE CHEESEBURGER
DDB STOCKHOLM SWEDEN
13:37 LARGE FRIES
McDONALD'S SWEDEN / McDONALDS FRIES
DDB STOCKHOLM SWEDEN
13:37 LARGE SODA
McDONALD'S SWEDEN / McDONALDS SODA
DDB STOCKHOLM SWEDEN