Winners & Shortlists
Title Brand Product / Service Entrant Company Location Idea Creation Company Location Production Company Location Award
A01 FOOD & DRINK
PIE
HJ HEINZ / BROWN SAUCE/CONDIMENT
M&C SAATCHI London UNITED KINGDOM SOHO SQUARE STUDIOS
London
UNITED KINGDOM
SAUSAGE & MASH
HJ HEINZ / BROWN SAUCE/CONDIMENT
M&C SAATCHI London UNITED KINGDOM SOHO SQUARE STUDIOS
London
UNITED KINGDOM
BACON SANDWICH
HJ HEINZ / BROWN SAUCE/CONDIMENT
M&C SAATCHI London UNITED KINGDOM SOHO SQUARE STUDIOS
London
UNITED KINGDOM
THE GRAND EXPERIENCE
HEMGLASS / HEMGLASS/ICE CREAM TRUCK
VOLT Stockholm SWEDEN FLICKORNA LARSSON
Stockholm
SWEDEN
ZOOM IN, ZOOM OUT
ŠTARK / BANANICA
NEW MOMENT NEW IDEAS COMPANY Y&R Belgrade SERBIA KALDRMA SOUND POST
Belgrade
SERBIA
THE KING´S SPEECH
MAARUD / FARM CHIPS, SINCE 1936
SMFB Oslo NORWAY BÅDE OG
Oslo
NORWAY
AUDIO COFFEE
DELI STAR BAGEL & COFFEE / COFFEE BRAND DELI STAR
SERVICEPLAN Munich GERMANY INFRASONICS
Cologne
ZIMMERLI SOUNDS
Duesseldorf
GERMANY
Bronze
RUMOUR
HANSA MINERALBRUNNEN / HELLA MINERAL WATER
WEIGERTPIROUZWOLF Hamburg GERMANY GERMAN WAHNSINN TEAM
Hamburg
GERMANY
A02 HOUSEHOLD
TEDDY
PROCTER & GAMBLE / DURACELL BATTERIES
GREY DUSSELDORF GERMANY HASTINGS AUDIO NETWORK
Düsseldorf
ANGELL SOUND
London
GERMANY
UNITED KINGDOM
DOLL
PROCTER & GAMBLE / DURACELL BATTERIES
GREY DUSSELDORF GERMANY HASTINGS AUDIO NETWORK
Düsseldorf
ANGELL SOUND
London
GERMANY
UNITED KINGDOM
BUNNY
PROCTER & GAMBLE / DURACELL BATTERIES
GREY DUSSELDORF GERMANY HASTINGS AUDIO NETWORK
Düsseldorf
ANGELL SOUND
London
GERMANY
UNITED KINGDOM
A04 COSMETICS & BEAUTY, TOILETRIES & PHARMACY
BEACH
UNILEVER / DOVE BRAND
OGILVY & MATHER LONDON UNITED KINGDOM JUNGLE STUDIOS
London
UNITED KINGDOM
Short List
HERITAGE
VICHY / NEOGENIC ANTI-HAIRLOSS
TBWA\ESPAÑA Madrid SPAIN SIRENA
Madrid
SPAIN
A05 CLOTHING, FOOTWEAR & ACCESSORIES
DOG
BLÅKLÄDER / WORKWEAR
BÅDE OG Oslo NORWAY
BOYBAND
BLÅKLÄDER / WORKWEAR
BÅDE OG Oslo NORWAY
ROMCOM
BLÅKLÄDER / WORKWEAR
BÅDE OG Oslo NORWAY
A06 MISCELLANEOUS
HISTORY
STAEDTLER HIGHLIGHTERS / STAEDTLER
DLV BBDO Milan ITALY ECCETERA
Milan
ITALY
GEOGRAPHY
STAEDTLER HIGHLIGHTERS / STAEDTLER
DLV BBDO Milan ITALY ECCETERA
Milan
ITALY
MASTER CHEF
SHEBA / PET FOOD & PET CARE PRODUCTS
FAMOUS BRUSSELS BELGIUM COBRA RADIO
Brussels
BELGIUM
A07 CARS & AUTOMOTIVE SERVICES
GIRLFRIEND
TOMTOM / TOMTOM TRAFFIC
DDB & TRIBAL WORLDWIDE Amsterdam THE NETHERLANDS
Silver
KATE
TOMTOM / TRAFFIC
DDB & TRIBAL WORLDWIDE Amsterdam THE NETHERLANDS
Silver
TRIBE1
NISSAN ROMANIA / NISSAN PATHFINDER
PUBLICIS ROMANIA Bucherest ROMANIA FACTOR STUDIO
Bucharest
ROMANIA
TRIBE2
NISSAN ROMANIA / NISSAN PATHFINDER
PUBLICIS ROMANIA Bucherest ROMANIA FACTOR STUDIO
Bucharest
ROMANIA
TRIBE3
NISSAN ROMANIA / NISSAN PATHFINDER
PUBLICIS ROMANIA Bucherest ROMANIA FACTOR STUDIO
Bucharest
ROMANIA
OWL
VOLKSWAGEN NORWAY / VOLKSWAGEN TRAFFIC SIGN RECOGNITION
TRY/APT/POL Oslo NORWAY SAGVEIEN RESORT
Oslo
NORWAY
DIVER
VOLKSWAGEN NORWAY / VOLKSWAGEN TRAFFIC SIGN RECOGNITION
TRY/APT/POL Oslo NORWAY SAGVEIEN RESORT
Oslo
NORWAY
BRAFTNIK
BMW (SCHWEIZ) / BMW R 1200 GS ADVENTURE
SERVICEPLAN Munich GERMANY HASTINGS AUDIO NETWORK
Hamburg
GERMANY
GOMBY
BMW (SCHWEIZ) / BMW R 1200 GS ADVENTURE
SERVICEPLAN Munich GERMANY HASTINGS AUDIO NETWORK
Hamburg
GERMANY
HOEKKERBY
BMW (SCHWEIZ) / BMW R 1200 GS ADVENTURE
SERVICEPLAN Munich GERMANY HASTINGS AUDIO NETWORK
Hamburg
GERMANY
COURT
VOLKSWAGEN / VOLKSWAGEN LANE ASSIST
GRABARZ & PARTNER Hamburg GERMANY STUDIO FUNK
Hamburg
GERMANY
TIPS
VOLKSWAGEN / VOLKSWAGEN LANE ASSIST
GRABARZ & PARTNER Hamburg GERMANY STUDIO FUNK
Hamburg
GERMANY
Short List
SUCCESSOR
VOLKSWAGEN / VOLKSWAGEN LANE ASSIST
GRABARZ & PARTNER Hamburg GERMANY STUDIO FUNK
Hamburg
GERMANY
MEETING
VOLKSWAGEN / CLIMATRONIC TECHNOLOGY
DDB GERMANY DÜSSELDORF GERMANY STUDIO FUNK
Düsseldorf
GERMANY
Silver
FOOTBALL GAME
VOLKSWAGEN / CLIMATRONIC TECHNOLOGY
DDB GERMANY DÜSSELDORF GERMANY STUDIO FUNK
Düsseldorf
GERMANY
A3
VOLKSWAGEN / CLIMATRONIC TECHNOLOGY
DDB GERMANY DÜSSELDORF GERMANY STUDIO FUNK
Düsseldorf
GERMANY
Short List
VIVALDI'S WINTER
CITROEN / CITROËN SELECT (SECOND-HAND CARS)
LES GAULOIS Puteaux FRANCE ECCETERA
Milan
ITALY
THE RADIO COMMERCIAL MADE OF MUSIC
CITROEN / MUSIC BOX
LES GAULOIS Puteaux FRANCE AUREVOIRCHARLIE
FRANCE
VOLKSWAGEN BEATBOX
VOLKSWAGEN BELGIUM / VOLKSWAGEN GOLF
DDB BRUSSELS BELGIUM SONICVILLE
Brussels
BELGIUM
VW SPACIOUS VANS 1
VOLKSWAGEN BELGIUM / VW VANS
DDB BRUSSELS BELGIUM SONICVILLE
Brussels
BELGIUM
VW SPACIOUS VANS 2
VOLKSWAGEN BELGIUM / VW VANS
DDB BRUSSELS BELGIUM SONICVILLE
Brussels
BELGIUM
VW SPACIOUS VANS 3
VOLKSWAGEN BELGIUM / VW VANS
DDB BRUSSELS BELGIUM SONICVILLE
Brussels
BELGIUM
A08 RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS
NOTARY LULLABY
McDONALD'S SISTEMAS DE ESPAÑA / McDONALD´S
TBWA\ESPAÑA Madrid SPAIN SIRENA
Madrid
SPAIN
Bronze
EXECUTIVE LULLABY
McDONALD'S SISTEMAS DE ESPAÑA / McDONALD´S
TBWA\ESPAÑA Madrid SPAIN SIRENA
Madrid
SPAIN
Bronze
TEACHER LULLABY
McDONALD'S SISTEMAS DE ESPAÑA / McDONALD'S RESTAURANTS
TBWA\ESPAÑA Madrid SPAIN SIRENA
Madrid
SPAIN
Bronze
PROCREATION
ORPI / REAL ESTATE
LES GAULOIS Puteaux FRANCE CHEZ JEAN
Paris
FRANCE
ADULTEROUS
ORPI / REAL ESTATE
LES GAULOIS Puteaux FRANCE CHEZ JEAN
Paris
FRANCE
RETIREMENT
ORPI / REAL ESTATE
LES GAULOIS Puteaux FRANCE CHEZ JEAN
Paris
FRANCE
A09 TRAVEL, TRANSPORT & TOURISM, ENTERTAINMENT & LEISURE
HEAR ME
D.C.THOMSON FAMILY HISTORY / FIND MY PAST
CHI & PARTNERS London UNITED KINGDOM WAVE STUDIOS
London
UNITED KINGDOM
MOSQUITO
ULTIMAFESTIVALEN / MUSIC FESTIVAL
KITCHEN LEO BURNETT Oslo NORWAY SAGVEIEN RESORT
Oslo
NORWAY
FUGUE
BACH-ARCHIV LEIPZIG / BACH FESTIVAL LEIPZIG
SERVICEPLAN Munich GERMANY HASTINGS AUDIO NETWORK
Hamburg
GERMANY