| Title | FALLING SKIES |
| Brand | INTERNATIONAL TRIENNIAL OF ECO-POSTERS "THE 4TH BLOCK" |
| Product/Service | POLITICAL POSTER |
| Category |
A06. Posters |
|
Entrant Company
|
SAATCHI & SAATCHI UKRAINE Kiev, UKRAINE
|
|
Advertising Agency
|
SAATCHI & SAATCHI UKRAINE Kiev, UKRAINE
|
Credits
| Nikolay Kovalenko |
Saatchi/Saatchi Ukraine |
Head Of Design Studio |
Brief Explanation
The collapse of the Boeing 777 was a year ago, July 17, 2014 in the Donetsk region. By the number of casualties (298 dead), Boeing became the largest catastrophe in the history of Ukraine, and generally in the XXI century.
The Brief
This poster should help people to remember the victims of the tragedy in Ukraine last year. Each of these people had family and relatives. These people lived, loved and dreamed.
How the final design was conceived
Boeing was flying on a calm blue sky, but the missile has forced all the people say goodbye to the world.
Indication of how successful the outcome was in the market
More people around the world learned about the crash of Boeing in Ukraine due to our participation in international exhibitions.