| Title | TYPOGRAPHY OF CENSORSHIP |
| Brand | AMNESTY |
| Product/Service | AMNESTY |
| Category |
F01. Typography |
|
Entrant Company
|
CONCEPT Istanbul, TURKEY
|
|
Advertising Agency
|
CONCEPT Istanbul, TURKEY
|
Credits
| Kerem Ozkut |
CONCEPT |
Executive Creative Director |
| Namik Ergin |
CONCEPT |
Creative Group Head |
| Ertug Tugalan |
CONCEPT |
Creative Group Head |
| Engin Erden |
CONCEPT |
Copywriter |
| Ferhan Dayıoğlu |
CONCEPT |
Art Director |
| Arda Gorgun |
CONCEPT |
Account Director |
| Merve Eryelkovan |
CONCEPT |
Account Director |
| Ozlem Najdi |
CONCEPT |
Account Supervisor |
Brief Explanation
The restrictions on freedom of expression became more dominant after Gezi Park Protests. The effects can seen on the street wall writings. Nowadays the protest writings on the walls are covering with paint immediately. As Amnesty Turkey, we decided to criticize this censorship by using the censorship itself. We shot thousands of censored wall photographs in 15 neighborhoods of Istanbul. And we created the “Typography of Censorship” from them. We made posters and newspaper ads with using this new typography. And we hung these posters to the censored walls. Our message is clear: Words beat censorship!
The Brief
The restrictions on freedom of expression became more dominant after Gezi Park Protests. How we catch the attention to the point?
How the final design was conceived
We shot thousands of censored wall photographs in 15 neighborhoods of Istanbul. And we created the “Typography of Censorship” from them. We made posters and newspaper ads with using this new typography. And we hung these posters to the censored walls. Also we made a generator on our web site and people made their own posters and shared on social media.
Indication of how successful the outcome was in the market
Our project received wide coverage in the media and subjected to corner posts.