| Title | ONE SECOND |
| Brand | GOODYEAR DUNLOP TIRE OPERATIONS |
| Product/Service | DUNLOP BRAND |
| Category |
A07. Cars & Automotive Services |
|
Entrant Company
|
LEO BURNETT FRANKFURT, GERMANY
|
|
Advertising Agency
|
LEO BURNETT FRANKFURT, GERMANY
|
|
Production Company
|
E+P FILMS Hamburg, GERMANY
|
|
Production Company 2
|
KNUCKLEHEAD London, UNITED KINGDOM
|
Credits
| Andreas Pauli |
Leo Burnett |
Chief Creative Officer |
| Alexander Haase |
Leo Burnett |
Creative Director |
| Florian Fehre |
Leo Burnett Frankfurt |
Copywriter |
| Fintan Gsaenger |
E/P Films |
Executive Producer |
| Matthew Brown |
Knucklehead |
Executive Producer |
| Gabriele Sanchez-palacio |
Leo Burnett |
Agency Producer |
| Johannes Hein |
Leo Burnett |
Account Director |
| Christopher Hewitt |
- |
Director |
| Nico Karakatsanis |
- |
Dop |
The Campaign
Sometimes one second requires all that you have learnt in your whole life. In this film we see a race driver experiencing this one second: he has fallen behind, his last chance to secure the lead is to overtake in a crucial curve. While he is focusing on this one deciding moment, he remembers all the big and small things in his life that fuel him and made him who he is.