| Title | CASHEW NUT |
| Brand | Ă–STERREICHISCHE LOTTERIEN / THE AUSTRIAN LOTTERIES |
| Product/Service | LOTTO |
| Category |
A09. Travel, Transport & Tourism, Entertainment & Leisure |
|
Entrant Company
|
LOWE GGK Vienna, AUSTRIA
|
|
Advertising Agency
|
LOWE GGK Vienna, AUSTRIA
|
|
Media Agency
|
MEDIA.AT Vienna, AUSTRIA
|
|
Production Company
|
FILMHAUS WIEN, AUSTRIA
|
Credits
| Dieter Pivrnec |
Lowe Ggk Werbeagentur Gmbh |
Chief Creative Officer |
| Michael Kapfer |
Lowe Ggk Werbeagentur Gmbh |
Managing Director |
| Nikolaus Leischko |
Lowe Ggk Werbeagentur Gmbh |
Creative Director |
| Christof Benzer |
Lowe Ggk Werbeagentur Gmbh |
Client Service Director |
| Tatiana Löffler |
Lowe Ggk Werbeagentur Gmbh |
Account Executive |
The Campaign
Win the lottery and become weightless.
What makes winning the lottery so special? The big money AND money you can spend on whatever you want. Some might dream of a house surrounded by green countryside, some others of exploring the outer space in a weightless state. Things you can do when you are weightless are shown in the TV spot. Where a small cashew nut has a special meaning to the main actor, who treats himself with a space flight after winning the lottery.