| Title | OKKO EXPERIMENT COFFEE |
| Brand | KONZERN GALNAFTOGAS |
| Product/Service | GAS STATION |
| Category |
A07. Cars & Automotive Services |
|
Entrant Company
|
TABASCO Kiev, UKRAINE
|
|
Advertising Agency
|
TABASCO Kiev, UKRAINE
|
|
Production Company
|
LIME LITE STUDIO Kiev, UKRAINE
|
Credits
| Alexander Smirnov |
Tabasco |
Creative Director |
| Elena Sukhanova |
Tabasco |
Managing Director |
| Vasyl Dmytriv |
Galnaftogas |
Marketing Director |
| Romana Moroz |
Galnaftogas |
Communications Director |
| Albert Zurashvili |
Limelite Studio |
Executive Producer |
| Julia Foster |
Limelite Studio |
Line Producer |
| Bruce Parramore |
Limelite Studio |
Shooting Director |
| Mikolaj Lebkowski |
Limelite Studio |
Dop Lighting Cameraman |
| Olga Zhegulina |
Tabasco |
Agency Producer |
The Campaign
Our presenters come to the coffee shop and ask baristas to go with them for an experiment. We cover the eyes of the baristas so they don't know where we take them. Once at the gas station, we treat baristas with our coffee and ask them to describe the coffee taste. Baristas explain in detail how delicious the coffee tastes. We offer the baristas to open the eyes to see where we are. Baristas are surprised to see they are at the gas station as they would never expact such tasty coffee at the petrol station.