| Title | KIDS |
| Brand | OUI CAR |
| Product/Service | PEER-TO-PEER CAR RENTAL |
| Category |
A07. Cars & Automotive Services |
|
Entrant Company
|
LA CHOSE Paris, FRANCE
|
|
Advertising Agency
|
LA CHOSE Paris, FRANCE
|
|
Production Company
|
DAS DING Paris, FRANCE
|
Credits
| Pascal Grégoire |
La Chose |
Chief Creative Officer |
| Ibrahim Seck |
La Chose |
Executive Creative Director |
| Nathalie Foratier |
La Chose |
Executive Creative Director |
| Antoine Defaye |
La Chose |
Copywriter |
| Joris Tripier-mondancin |
La Chose |
Art Director |
| Jean-baptiste Lucas |
La Chose |
Account Director |
| Eric Guillod |
La Chose |
Account Executive |
| Sophie Downer |
La Chose |
Account Supervisor |
| Sonia Guitz |
La Chose |
Planner |
| Nicolas Buisset |
Das Ding |
Production Director |
| Chrystelle Mallet |
Das Ding |
Production Manager |
| Bérangère Roques |
Das Ding |
Post Production Manager |
| Éric Jacquemin |
Das Ding |
Finisher |
| Das Ding |
Das Ding/The |
Sound Designer |
The Campaign
Our movie shows two children (kids), fighting for a little car toy. It delivers a very simple message: become a big person, rent your car out, you are not those children that are bickering on the screen. And if that is still the case, it is time to grow up!