| Title | FIND THE ONE |
| Brand | TRIUMPH |
| Product/Service | BRA/LINGERIE |
| Category |
A05. Clothing, Footwear & Accessories |
|
Entrant Company
|
STORIES Zurich, SWITZERLAND
|
|
Advertising Agency
|
STORIES Zurich, SWITZERLAND
|
|
Production Company
|
STORIES Zurich, SWITZERLAND
|
Credits
| Suzanne Mckenna |
Triumph Intertrade Ag |
|
| Yves Bollag |
Stories Ag |
Executive Producer |
| Tobias Fueter |
Stories Ag |
Director |
| Pascal Walder |
Stories Ag |
Dop Cameraman |
| Jason Robert Brown |
Jason Robert Brown |
Music |
| Gian Dolder |
Stories Ag |
Sound Design |
The Campaign
3D-animated fairytale in the style of classic film musicals tells the story of cartoon character Hannah and her two friends on their romantic journey to 'Find the One'. Along with their pet frog, the fashionable three sing and dance themselves through a magical lingerie store. Hannah expresses her idealistic wish to some day 'Find the One', while her more mundane girlfriends try to convince her to just pick the one right at hand. A dressform in the store suddenly comes to life, heroine gets what she wants: acting as a dramatic fairy godmother the dress form assures Hannah heroine gets what she wants: acting as a dramatic fairy godmother the dress form assures Hannah that she will, 'have the perfect look, the perfect feel' and, sure enough, leads her to 'the One.' As we realize it was not 'Prince Charming' Hannah was looking for, but probably the second most important thing in a woman's life: the perfectly fitted bra. The moment she wears the bra the animated store turns into a real-world changing room and cute Hannah becomes gorgeous top-model Hannah Ferguson, wearing the award-winning 'Triumph' Magic Wire bra - as the music score comes to a lavish, triumphant end.