Title	ONLY ORDINARY BY NAME
Brand	HEINEKEN - JOHN SMITH'S
Product/Service	JOHN SMITH'S
Category	A02. Drinks (Alcoholic & Non-Alcoholic)
Entrant Company	ADAM&EVEDDB London, UNITED KINGDOM
Advertising Agency	ADAM&EVEDDB London, UNITED KINGDOM
Media Agency	STARCOM MEDIAVEST GROUP London, UNITED KINGDOM
Production Company	SOMESUCH London, UNITED KINGDOM

Name	Company	Position
Ben Priest	Adam/Eveddb	Chief Creative Officer
Ben Tollett	Adam/Eveddb	Executive Creative Director
Richard Brim	Adam/Eveddb	Executive Creative Director
Aidan McClure	Adam/Eveddb	Creative Director
Laurent Simon	Adam/Eveddb	Creative Director
Ben Stilitz	Adam/Eveddb	Creative
Colin Booth	Adam/Eveddb	Creative
Mat Goff	Adam/Eveddb	Managing Partner
Tom White	Adam/Eveddb	Business Director
Edward Hughes	Adam/Eveddb	Account Manager
Cara Geragthy	Adam/Eveddb	Agency Producer
Tom Sussman	Adam/Eveddb	Planning Director
Debbie Ninnis	Somesuch	Producer
Nick Gordon	Somesuch	Director
Martin Ruhe	Somesuch	Cinematographer
Dominic Leung	Trim	Editor
Anthony Moore/John Clarke	Factory	Sound Designer
Peter Arboine	Mpc	Post Production Manager
Carsten Keller	Mpc	Animation

The Campaign

John Smith’s may have an unremarkable name, but it conceals an extraordinary beer. In this TV spot we tell the story of Keith Beasley, a dairy farmer whose ordinary name belies rare talent.