| Title | IMPOSSIBLE |
| Brand | BNP PARIBAS FORTIS |
| Product/Service | BANKING |
| Category |
A11. Financial Products & Services |
|
Entrant Company
|
PUBLICIS BRUSSELS, BELGIUM
|
|
Advertising Agency
|
PUBLICIS BRUSSELS, BELGIUM
|
|
Production Company
|
CZAR Brussels, BELGIUM
|
Credits
| Tom Berth |
Publicis Brussels |
Creative Director |
| Geert De Rocker |
Publicis Brussels |
|
| Eva De Jonckheere |
Publicis Brussels |
Art Director |
| Catheline Leroy |
Publicis Brussels |
Copywriter |
| Jonas De Wit/Maria-laura Laubenthal/Jeannette Westerhout |
Publicis Brussels |
Account Team |
| Marc Van Buggenhout/Tuyen Pham |
Asp Film Productions |
Tv Producers |
| / |
Czar |
Film Production Company |
| Koen Mortier |
Czar |
Director |
| Eurydice Gysel |
Czar |
Executive Producer |
| Maarten De Sutter |
Czar |
Producer |
| Nicolas Karakatsanis |
Czar |
Dop |
| Nico Leunen |
Czar |
Editor |
| / |
Nozon |
Post-production Company |
| / |
Senstudio |
Sound Studio |
| Annemie Goegebuer |
Publicis Brussels |
Strategic Director |
| An Pierlé |
/ |
Music Artist |
| Charlotte Blondeau/Catherine Closset/Emilie Jacqueroux |
Bnp Paribas Fortis |
Client Supervisors |
The Campaign
Life Moves Forward, So Does Your Bank
Life moves forward and we multi-task away. We do everything at once, we don't want to choose and
we don't want to lose time, certainly not with our financial business. BNP Paribas Fortis wants to
help his customers by arranging all your business with just one code.
This is illustrated by a couple running through their entire life, swiftly, without sweating. The scenes
change, they meet different people, everyone and everything is moving, fluently, one scene flows
into another, no jolts, nu bump.
The film is a kind of absurd puppet theatre that people can keep watching and staring at as they
discover news things constantly.