| Title | WHITENING |
| Brand | APOTEKET |
| Product/Service | PHARMACY |
| Category |
A04. Cosmetics & Beauty, Toiletries and Pharmacy |
|
Entrant Company
|
FORSMAN & BODENFORS Gothenburg, SWEDEN
|
|
Advertising Agency
|
FORSMAN & BODENFORS Gothenburg, SWEDEN
|
|
Media Agency
|
OMD Stockholm, SWEDEN
|
|
Production Company
|
FLX Stockholm, SWEDEN
|
Credits
| Lina Engler/Emelie Schröder |
Forsman/Bodenfors |
Account Supervisor |
| Leif Sorte |
Forsman/Bodenfors |
Client Director |
| Lena Birnik |
Forsman/Bodenfors |
Account Manager |
| Joakim Blondell |
Forsman/Bodenfors |
Art Director |
| Johan Holmström |
Forsman/Bodenfors |
Copywriter |
| Peder Bergstrand |
Forsman/Bodenfors |
Designer |
| Lars Friberg |
Forsman/Bodenfors |
Planner |
| Magnus Kennhed |
Forsman/Bodenfors |
Agency Producer |
| Helena Wård/Andreas Johansson |
Forsman/Bodenfors |
Digital Producer |
| Felix Herngren/Eddie Åhgren |
Flx |
Director |
| Lars Nordenson |
Omd |
Producer |
| Therese Petterson |
Omd |
Account Executive |
| Therese Engberg |
Omd |
Executive Producer |
| Oscar Fogelström |
Omd |
Music |
| Göran Hallberg |
Omd |
D.o.p |
| Peter Wendin |
Omd |
Editor |
| Red Pipe |
- |
Sound Designer |
| Chimney Pot |
Chimney |
Post Production |
The Campaign
A whitening handyman arrives to a tooth. But the tooth is infested with caries and is in greater need of a fluoride company.