| Title | EMOTICON CITY |
| Brand | McDONALD'S |
| Product/Service | McDONALD'S |
| Category |
A08. Retail Stores, Restaurants & Fast Food Outlets |
|
Entrant Company
|
BETC Paris, FRANCE
|
|
Advertising Agency
|
BETC Paris, FRANCE
|
|
Production Company
|
ICONOCLAST Paris, FRANCE
|
Credits
| Rémi Babinet |
Betc |
Executive Creative Director |
| Damien Bellon |
Betc |
Creative Director |
| Juri Zaech |
Betc |
Art Director |
| Samuel Moore/David Aronson |
Betc |
Copywriter |
| Fabrice Brovelli/Thibault Blacque-belair |
Betc |
Agency Producer |
| Christophe Caurret |
Betc |
Music Creative Director |
| We Are From La |
- |
Director |
| - |
Green United Music |
Sound Production |
| - |
Mathematic |
Post Production |
| Henri Tripard/Julien Grimaldi/Juliette Grimaldi |
Betc |
Account Executive |
| Xavier Royaux/Nathalie Legarlantezec/Sophie Giry |
Mcdonald's |
Brand Management |
The Campaign
Emoticons have become a universal language of its own, one that makes text message conversations more personal and emotional.
Whether you are happy, sad, stressed or excited, you are always welcome at McDonald’s.