REAL HOT DOG PRECISION

TitleREAL HOT DOG PRECISION
BrandSTATOIL FUEL & RETAIL
Product/ServiceHOT DOGS
Category A08. Retail Stores, Restaurants & Fast Food Outlets
Entrant Company SMFB Oslo, NORWAY
Advertising Agency SMFB Oslo, NORWAY
Production Company FOLKE FILM Stockholm, SWEDEN
Credits
Name Company Position
ANDRÉ KOOT SMFB CREATIVE DIRECTOR
HANS MARTIN RØNNESETH SMFB CREATIVE DIRECTOR
TUVA DYRNES SMFB ACCOUNT MANAGER
CHRISTIAN STEEN SMFB ACCOUNT DIRECTOR
ARNAR HALDORSSON SMFB Motion Artist
BENJAMIN RODGERS SMFB DESIGNER
KRISTJAN HAUKSSON SMFB ENGINE DIGITAL STRATEGIST
CHRISTIAN RAAE SMFB ENGINE DIGITAL STRATEGIST
MARIANNE HAUKNES SMFB ENGINE SOME MANAGER
MICHAEL GOKSØYR SMFB ENGINE SOME MANAGER
FILIP NILSSON FOLKE FILM DIRECTOR
DANIEL ANDERSSON FOLKE FILM LINE PRODUCER
JOI PERSSON FOLKE FILM PRODUCER
JENS JANSSON FOLKE FILM DOP Lighting Cameraman
LARS SANDER PLOP COMPOSER
FREDRIK SUNDBERG PLOP COMPOSER

The Campaign

Finnish excavator expert Juha Pekka Peramäki assembles a hot dog from Statoil Fuel & Retail's new and improved hot dog menu with his 9 ton Caterpillar, and serves it to his friend —  to promote Statoil's new hot dog menu and in a fun way to pay tribute to the working man, Statoil's core hot dog munching target group.