| Title | GARBAGE BAG |
| Brand | RADIO 1 |
| Product/Service | THE LAND OF CURIOSITY |
| Category |
A10. Publications & Media |
|
Entrant Company
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Advertising Agency
|
MORTIERBRIGADE Brussels, BELGIUM
|
|
Media Agency
|
VRT Brussels, BELGIUM
|
|
Production Company
|
SHADOWPLAY FILMS Gent, BELGIUM
|
Credits
| Filip Pletinckx |
VRT |
Client |
| Els Lagrou |
VRT |
Client |
| Ellen Moriau |
VRT |
Client |
| Jens Mortier |
Mortierbrigade |
Creative Director |
| Joost Berends |
Mortierbrigade |
Creative Director |
| Philippe De Ceuster |
Mortierbrigade |
Creative Director |
| Vincent D'Halluin |
Mortierbrigade |
Strategic Director |
| Kwint De Meyer |
Mortierbrigade |
Creative |
| Willem De Wachter |
Mortierbrigade |
Creative |
| Charlotte Coddens |
Mortierbrigade |
Business Director |
| Gilles Coulier |
De Wereldvrede |
Director |
| Dries Delputte |
|
Director Of Photography |
| Joris Willems |
|
Post-Producer |
| Sabrina Terrin |
|
Producer |
| Thomas Vertongen |
|
Sound Designer |
The Campaign
“A garbage bag.
An ordinary garbage bag, filled with the garbage of an average Norwegian family.
Not all that interesting to you.
But very interesting for Sweden.
This is because for years now Sweden has been turning waste into energy in their thermal power stations.
They now even have a shortage of waste to keep these power plants running.
That's why they now collect the Norwegians' garbage free of charge.
Thus turning Norwegian waste into electricity.
Of which they have more than enough to sell back to the Norwegians
Making good money in the process.
Smart Swedes…
VO:
If even a garbage bag can stir your curiosity, then listen to the Land of Curiosity on October 10 and 11.
All info on radio 1.