Title	SHOCK
Brand	DAIMLER
Product/Service	SMART 453 FORFOUR
Category	A07. Cars & Automotive Services
Entrant Company	BBDO GROUP GERMANY Berlin, GERMANY
Advertising Agency	BBDO GROUP GERMANY Berlin, GERMANY
Media Agency	FUEL@VIVAKI Dusseldorf, GERMANY
Production Company	ANORAK RADICAL MEDIA Berlin, GERMANY
Production Company 2	SLAUGHTERHOUSE Berlin, GERMANY

Name	Company	Position
Wolfgang Schneider	Bbdo Group Germany Gmbh	Chief Creative Officer
Jan Harbeck/Ton Hollander	Bbdo Berlin Gmbh	Creative Managing Director
Michael Schachtner/Jan Harbeck	Bbdo Berlin Gmbh	Executive Creative Director
David Missing/Ricardo Wolff	Bbdo Berlin Gmbh	Creative Director
David Missing/Ricardo Wolff	Bbdo Berlin Gmbh	Copywriter
Jan Hendrik Oelckers	Bbdo Berlin Gmbh	Group Account Director
Joris Jonker	Bbdo Berlin Gmbh	Account Director
Lindsay Jönsson	Bbdo Berlin Gmbh	Account Manager
Silke Rochow	Bbdo Berlin Gmbh	Agency Producer
Steffen Gentis	Bbdo Group Germany Gmbh	Chief Production Officer
-	Slaughterhouse Gmbh/Berlin	Post Production Company
-	Studio Funk Berlin	Audio Production House
Tobias Steinhauser/Eva Klaiber	Anorak/Slaughterhouse	Producer
Stephan Moritz/Jonas Knopf	Mokoh Music	Composer
Andre König	-	Sound Engineer
Calle Astrand	-	Director
Thomas Kürzel	c/o Anorak	Director Of Photography
Alexander Jurkat	-	Editor
Gunar Laube	-	Visual Effects
Oona Napier/Amparo Moreno/Berta Gómez	-	Make-up Artist/Styling/Setting

The Campaign

The new smart forfour has all the benefits that people ascociate with the twoseated smart fortwo: parkability, small turning circle and driving fun. But it also hast two more seats.