ADVENTURES IN AUTUMN

TitleADVENTURES IN AUTUMN
BrandM&S
Product/ServiceRETAILER
Category A01. Food
Entrant Company RKCR/Y&R London, UNITED KINGDOM
Advertising Agency RKCR/Y&R London, UNITED KINGDOM
Media Agency MINDSHARE London, UNITED KINGDOM
Production Company FOOD FILM Paris, FRANCE
Credits
Name Company Position
Chris Hodgkiss RKCR/Y/R Creative Director
Pip Bishop RKCR/Y/R Creative Director
Majella Lewis RKCR/Y/R Art Director
Alice Burton RKCR/Y/R Copywriter
Anna Crabtree RKCR/Y/R Business Director
Eileen Cosgrove-Maloney RKCR/Y/R Account Manager
Alex Shillingford RKCR/Y/R Agency Producer
Karen Thomas RKCR/Y/R Photographer
Michael Roulier Food Film Director
Phillipe L'Homme Food Film Director
Francesca O'Brien Food Film Producer
Bruce Townend The Quarry Editor
Bruno Herlin The Quarry Editor
Parv Thind The Wave Sound Design Arrangement
Aaron Reynolds The Wave Sound Design Arrangement
Tivy Davies RKCR/Y/R Typographer
Michael Roulier Food Film Director Of Photography

The Campaign

‘Adventures In' takes M&S food and ‘deconstructs’ it to reveal individual components. Familiar foods are shown in surprising ways, extreme close-ups merged with the stimuli of cooking, flames, freezing, slicing, smashing & mashing!