Title	CAR
Brand	UBS SCHWEIZ
	3 of 3 Campaign
Product/Service	UBS RETIREMENT CHECK
Category	A11. Financial Products & Services
Entrant Company	PUBLICIS COMMUNICATIONS SCHWEIZ Zürich, SWITZERLAND
Advertising Agency	PUBLICIS COMMUNICATIONS SCHWEIZ Zürich, SWITZERLAND
Production Company	PUMPKIN FILM Zürich, SWITZERLAND

Name	Company	Position
Thomas Wildberger	Publicis Communications Schweiz	Chief Creative Officer
Peter Broenimann	Publicis Communications Schweiz	Creative Director
Christoph Trittbach	Publicis Communications Schweiz	Art Director
Bruce Roberts	Publicis Communications Schweiz	Art Director
Andreas Hornung	Publicis Communications Schweiz	Copywriter
Urs Schrepfer	Publicis Communications Schweiz	Copywriter
Cem Van Der Schaar	Publicis Communications Schweiz	Head Of Tv
Kasper Wedendahl	-	Director
Tommy Wildner	-	Director Of Photography
Simon Borch	-	Editor
-	Bacon X	Visual Effects
-	Suedlich-t	Visual Effects
-	Jingle Jungle	Sound Studio
-	Guns N'roses	Music
-	Wolfgang A. Mozart	Music
-	Great Garbo	Music Production

The Campaign

Most people push the topic of retirement to one side and choose to think about it later. As a pension provider, how can we draw people's attention to the fact that they should start saving for their retirement as soon as possible? By showing them things that they would not have done when they were younger. Things that make them realize that they are a little older. Things that are very human as well as funny and thought-provoking.