Title	THE NOT SO GOOD COUNTDOWN
Brand	THE SWEDISH RED CROSS YOUTH
Product/Service	CHARITY
Category	A15. Charities, Public Health, Safety & Awareness Messages
Entrant Company	HONESTY Stockholm, SWEDEN
Advertising Agency	HONESTY Stockholm, SWEDEN
Media Agency	HONESTY Stockholm, SWEDEN
Production Company	HONESTY PRODUCTION Stockholm, SWEDEN

Name	Company	Position
Johan Gustafsson	Honesty	Art Director
Jocke Hanspers	Honesty	Copywriter
Anders Olsson	Honesty Production	Agency Producer
Alexander Biörsmark	Honesty Production	Editor
Emil Preutz	Honesty Production	Sound Design Arrangement
Johnny Karlsson	Honesty	Graphic Designer
Martin Marklund	Honesty	Creative Director
Petrus Kukulski	Honesty	Creative Director

The Campaign

A child is counting down to the visuals of a cinema countdown. But she gets a few numbers wrong.