Title	NOW IT IS OUR TURN TO WALK
Brand	NORWEGIAN CHURCH AID
Product/Service	THE WATER PROJECT
Category	B04. Screens & Events
Entrant Company	TRY/APT/POL Oslo, NORWAY
Advertising Agency	TRY/APT/POL Oslo, NORWAY

Name	Company	Position
Thorbjorn Ruud	POL	Art Director
Petter Bryde	POL	Copywriter
Ina Egelandsdal	POL	Account Manager
Monika Augustsson	POL	Account Director
Ole Jakob Bø Skattum	POL	Graphic Designer
Daniel Eraker	POL	Copywriter
Jonathan Aglen	POL	Art Director
Simen Øian Gjermundsen	Notch	Digital Developer
Aksel Hennie	Einar Film	Director
Nico Poulsson	Einar Film	Photo
Henriette Carlsen	Einar Film	Producer

The Campaign

To fully understand this film, please see the case study: https://vimeo.com/143350101 This film is special, because it is not ONE film. It is 100.000 versions, meaning 100.000 lengths . One for each volunteer to this fundraiser campaign. We visited 12-year old Agnes in Tanzania. We accompanied her on one of her daily walks to fetch water, and filmed her entire journey. The film was almost 3 hours long and posted on the website joinjus.no. For every new volunteer signing up, the film and therefore Agnes’ journey to fetch water, were made shorter. The aim was for Agnes’ walk to be 1 minute long. The film was almost 3 hours long and posted on the website joinjus.no. For every new volunteer signing up, the film and therefore Agnes’ journey to fetch water, were made shorter. The aim was for Agnes’ walk to be 1 minute long.