| Title | SOUP |
| Brand | OUIBUS |
| Product/Service | TRANSPORT SERVICE |
| Category |
B01. Internet Film |
|
Entrant Company
|
BUZZMAN Paris, FRANCE
|
|
Advertising Agency
|
BUZZMAN Paris, FRANCE
|
|
Production Company
|
FRENZY Paris, FRANCE
|
|
Production Company 2
|
THE Paris, FRANCE
|
Credits
| Louis Vieillard |
OUIBUS |
Account Director |
| Anne Thomine |
OUIBUS |
Brand Communication Director |
| Irène Leibovitz |
OUIBUS |
Brand Communication Manager |
| David Fhal |
OUIBUS |
Brand Communication Assistant |
| Georges Mohammed-Chérif |
BUZZMAN |
President and Creative Director |
| Thomas Granger |
BUZZMAN |
Vice-President |
| Julien Levilain |
BUZZMAN |
Associate Director |
| Maïté Orcasberro/Raphaëlle Formosa |
BUZZMAN |
Agency Managers |
| Fanny Camus-Tournier |
BUZZMAN |
Strategic Planner |
| Tristan Daltroff/Louis Audard |
BUZZMAN |
Associate Creative Directors |
| Louis Audard/Tristan Daltroff |
BUZZMAN |
Copywriter and Art Director |
| Clara Bascoul-Gauthier/Marine Nedjam |
BUZZMAN |
Communication and PR Managers |
| Vanessa Barbel/Elodie Poupeau/Ayman Jaroudi |
BUZZMAN |
Agency Producers |
| Rémy Cayuela |
BUZZMAN |
Director |
The Campaign
To celebrate national long distance bus line in France we launch the campaign: the Ridiculous Laws. This film comes with a series of 3 films.
So it opens on a man siting on his toilet. As soon as he flushes, a SWAT police team suddenly enters in his apartment to under arrest him. A voice over says: “ridiculous as it sounds, in Switzerland, flushing the toilet after 10 PM, it’s against the law”
Then, we see a bus driving on a French road. Suddenly another SWAT police team suddenly arrives close to the bus to stop it. A voice over says: “stranger still, it’s against the law to take a bus from Paris to Nantes” But, as soon as the police officer has stoped the bus driver, the voice over adds: “But not anymore” So our police officer reacts to that voice by putting back his gun in its holster and apologizes about the mistake. So do the rest of the team.