| Title | EXTRA SECOND |
| Brand | RENAULT CAPTUR |
| Product/Service | AUTOMOBILE |
| Category |
A05. Cars & Automotive Products & Services |
|
Entrant
|
PUBLICIS CONSEIL Paris, FRANCE
|
|
Idea Creation
|
PUBLICIS CONSEIL Paris, FRANCE
|
Credits
| Marcelo Vergara |
Publicis Conseil |
Executive Creative Director |
| Antoine Querolle |
Publicis Conseil |
Copywriter |
| Marcelo Vergara |
Publicis Conseil |
Creative Director |
| Bastien Bourdier |
Publicis Conseil |
Art Director |
| Stéphane Gaillard / Boris Langlois / Bastien Wojciechowski / Raymund Co / Victoire de Larquier / Cécile Cuzin |
Publicis Conseil |
Account Managers |
| Filippo Dell’Osso |
Publicis Conseil |
Strategic Planning |
| Pierre Marcus / Nathalie Levincent / Frédérique Le Goff |
Prodigious |
TV Production |
| Boris Jeanne |
Prodigious |
Sound Producer |
| Jan Wentz |
/ |
Director |
| QUAD |
QUAD |
Production Company |
| Vincent Bordier / Pierre Brière |
Prodigious |
Post-production |
| Arnaud Potier |
/ |
Director of Photography |
| Till Buisson |
Prodigious |
Business Affairs |
| Andreea Culcea / Gaëlle Le Grouiec / Valérie Candeiller / Hortense Isnard / Pauline Bondelu / Christophe Chenevier |
Renault |
Advertiser’s Supervisors |
Brief Explanation
Renault Captur 2015 spot tells the story of the « Leap Second ». This astronomical event gives the world an extra second to live during the year. One extra second seems like nothing, but our Captur driver will imagine all the things that can happen and all the decisions he can make in one second. The decision to kiss her, to make something stupid, falling in love in a second, meeting the unexpected. We follow all his thoughts in fast cuts till he finally wake up and drive to what the future has in store for him. Because one second can actually change a lot in your life.