THE FASTEST INTERVIEW EVER
| Title | THE FASTEST INTERVIEW EVER |
| Brand | AUDI |
| Product/Service | AUDI SPORT- R8 |
| Category |
B03. Cars & Automotive Products & Services |
|
Entrant
|
VERBA Milan, ITALY
|
|
Idea Creation
|
VERBA Milan, ITALY
|
|
Production
|
KAREN FILMS Milan, ITALY
|
Credits
| Luca Cortesini |
Verba |
Executive Creative Director |
| Michelangelo Cianciosi |
Verba |
Executive Creative Director |
| Daniel Cambò |
Verba |
Art Director |
| Stefano Castagnone |
Verba |
Copywriter |
| Giovanni Fantoni Modena |
--- |
Director |
| Alessandro Bolzoni |
--- |
Director of Photography |
Brief Explanation
With the launch of Audi Sport and the opening of 17 new showrooms, Audi Italia was in search of new personnel. But a brand with such a strong attitude couldn’t hire just anyone. That’s why we devised a job interview that really put the candidates’ character to the test. Out of all the applicants for a job at Audi Sport, three were invited for an interview with Audi Italia director Fabrizio Longo. But rather than sitting in front of a desk, they found themselves being driven at top speed in an Audi R8, having to answer the questions put to them by their interviewer.