| Title | GARDEN |
| Brand | OBI |
| Product/Service | GARDEN EQUIPMENT, BATHOOM TOOLS, FURNITURE |
| Category |
A06. Retail, e-Commerce, Restaurants & Fast Food Chains |
|
Entrant
|
180HEARTBEATS+JUNG von MATT Warsaw, POLAND
|
|
Idea Creation
|
180HEARTBEATS+JUNG von MATT Warsaw, POLAND
|
Credits
| Mikołaj Sadowski |
180heartbeats + JUNG v. MATT |
Creative Director |
| Martin Winther |
180heartbeats + JUNG v. MATT |
Associate Creative Director |
| Pablo Dominguez Agregan |
180heartbeats + JUNG v. MATT |
Art Director |
| Juan Molina Coloma |
180heartbeats + JUNG v. MATT |
Copywriter |
| Marek Zawada |
180heartbeats + JUNG v. MATT |
Experiential Director |
| Agata Tomaszewska |
180heartbeats + JUNG v. MATT |
Copywriter |
| Małgorzata Jakimowicz |
180heartbeats + JUNG v. MATT |
Account Manager |
| Jacek Studziński |
180heartbeats + JUNG v. MATT |
Senior Strategy Planner |
| Jacek Tyszko |
OTO Film |
Producer |
| Jacek Kulczycki |
OTO Film |
Executive Producer |
| Chris Hooper |
Chris Hooper |
Director |
| Nick Taylor |
Nick Taylor |
Director of Photography |
Brief Explanation
Renovation process it’s not that easy, getting really ugly sometimes.
In the spots we can see how different people are going through it, trying to change their homes for the better, but in the meanwhile, they face many complications.
They fight against a nest of bees, find themselves under a bathroom closet or they can be “loved” by a dog while they keep their head smashed into a wall.
However, and thanks to OBI, they will find these complications worth it at the end, enjoying their new renovated home thanks to their great effort.
At the end, they are so proud of their work they can even share the messy situations with the rest of the world.