TEACHER

TitleTEACHER
BrandDANONE
Product/ServiceACTIMEL
Category A01. Food
Entrant VINIZIUS Y&R Barcelona, SPAIN
Idea Creation VINIZIUS Y&R Barcelona, SPAIN
Production SONNY London, UNITED KINGDOM
Credits
Name Company Position
Mark Roalfe RKCR/Y&R EXECUTIF CREATIVE DIRECTORS
Martin Goldberg RKCR/Y&R CREATIVE DIRECTOR

Brief Explanation

Actimel¹s Stay Strong campaign continues with a teacher strutting her way through her day. The unmistakable song is Stayin¹ Alive by the Bee Gees. We see how she face her day with positive attitude express by her dancing moves. Finally we see how she tamed their difficult students.