| Title | I HATE MY JOB |
| Brand | AUDI |
| Product/Service | AUDI |
| Category |
C03. Screens & Events |
|
Entrant
|
THJNK Hamburg, GERMANY
|
|
Idea Creation
|
THJNK Hamburg, GERMANY
|
|
Production
|
MOON SHOT Hamburg, GERMANY
|
Credits
| Armin Jochum |
thjnk ag |
CCO |
| Gerrit Zinke |
thjnk ag |
Executive Creative Director |
| Heiko Freyland |
thjnk ag |
Executive Creative Director |
| Fabian Königer |
thjnk ag |
Creative Director |
| Alexander Grapp |
thjnk ag |
Art Director |
| Anke Peters |
thjnk ag |
Account Director |
| Louise Hobe |
thjnk ag |
Account Manager |
Brief Explanation
In December 2015, Audi focused on the issue of piloted driving
with several workshops, panel discussion and employee information
events. But besides all that barren information, Audi wanted a more
entertaining and light-hearted way to get everyone excited about the issue.