Title	THE WAY OF THE MASTER
Brand	DAS HANDWERK
Product/Service	IN GERMANY, MOST TRADTIONAL CRAFTS ARE ORGANIZED UNDER A GOVERNING BODY, CALLED
Category	A10. Business Products & Services
Entrant	HEIMAT Berlin, GERMANY
Idea Creation	HEIMAT Berlin, GERMANY
Production	BIGFISH FILMPRODUKTION Berlin, GERMANY

Name	Company	Position
Stefan Koenen	Das Handwerk	Head of Communications
Guido Heffels	HEIMAT Berlin	Chief Creative Officer
Stephen Quell	HEIMAT Berlin	Creative Director
Luis Jähner	HEIMAT Berlin	Copywriter
Daniel Binger	HEIMAT Berlin	Art Director
Anastasia Blenke	HEIMAT Berlin	Art Director
Daniel Warwick	-	Director

Brief Explanation

A young hairdresser apprentice is send on a long and demanding journey that lets him reach for total perfection – with the tuition of a Kung Fu Disciple and a master that pushes him on his way to become a master of his craft.