| Title | WE ARE THE CHANGE |
| Brand | POSTE ITALIANE |
| Product/Service | POSTE ITALIANE |
| Category |
A12. Corporate Image & Sponsorship |
|
Entrant
|
McCANN Rome, ITALY
|
|
Idea Creation
|
McCANN Rome, ITALY
|
Credits
| Alessandro Sabini |
McCann Rome |
Chief Creative Officer |
| Alessandro Sciortino |
McCann Rome |
Creative Director |
| Matteo Colavolpe |
McCann Rome |
Art Director |
| Riccardo Di Capua |
McCann Rome |
Copywriter |
| Koen Mortier |
Koen Mortier |
Director |
| Michele Virgilio |
McCann Rome |
Producer |
Brief Explanation
Life as it is: a constant change that helps us grow. True for everybody, true for Poste Italiane; a company that started as a mail service and became the biggest multi-service Italian company.