Title | WAY HOME |
Brand | MY VMESTE CHILDRENS FOUNDATION |
Product/Service | MY VMESTE CHILDRENS FOUNDATION |
Category |
A15. Charities & Appeals |
Entrant
|
VOSKHOD Ekaterinburg, RUSSIA
|
Idea Creation
|
VOSKHOD Ekaterinburg, RUSSIA
|
Production
|
HYPE PRODUCTION Moscow, RUSSIA
|
Credits
Andrey Gubaydullin |
Voskhod |
ECD |
Daria Ovechkina |
Voskhod |
Copywriter |
Ilya Linetsky |
Voskhod |
Post Production |
Anton Rozhin |
Voskhod |
Copyriter |
George The Best |
Voskhod |
Copywriter |
Brief Explanation
It's a little boy's dream. He dreams about the only thing that can bring him home - money to pay for the drugs and medical service. Unfortunately, in Russia some medical services and indispensable drugs are not included in standard medical insurance. So many families just don't have money to pay for them. My Vmeste (eng. We're together) Foundation helps those families to get their kids back home from the hospitals.