LOOK BEYOND BORDERS

TitleLOOK BEYOND BORDERS
BrandAMNESTY INTERNATIONAL
Product/ServiceCHARITY CAMPAIGN
Category B08. Charities, Public Health & Safety, Public Awareness Messages
Entrant DDB & TRIBAL Warsaw, POLAND
Idea Creation DDB & TRIBAL Warsaw, POLAND
Credits
Name Company Position
Maciej Waligóra DDB&tribal Executive Creative Director
Zuzanna Duchniewska-Sobczak DDB&tribal Executive Creative Director
Filip Berendt DDB&tribal Digital Creative Director
Kasper Bajon DDB&tribal Copywriter
Kasia Seyfried DDB&tribal Head of creative solutions
Kasia Wac DDB&tribal Account Manager
Bartosz Dombrowski Papaya Films Director
Kuba Kijowski High Spot DOP
Mateusz Romaszkan Mateusz Romaszkan Editing
Atanas Valkov Atanas Valkov Music
Błażej Kafarski Głośno Sound Design
Sylwia Skrzypek Rio de post Post Production
Ania Stylińska Freelance Production Manager
Ania Alboth The Family Without Borders Casting | refugees
Patricia Lewandowska Freelance Camera Operator
Magda Górfińska Freelance Camera Operator
Casey Cambell Freelance Camera Operator
Nick Dietz Freelance 1st Camera Assistant & Focus Puller
Katharina Hauke Freelance Assistant & Focus Puller
Yuri Salvador Freelance Assistant & Focus Puller
Konrad Pruski Freelance Gaffer
Haman Wawrzyniec Freelance Digitalization
Martin Hecht Freelance DIT
Konrad Serowiecki Freelance Sound Engineer
Katarzyna Orzechowska Freelance Editing
Cinegate Berlin, Ewerk, Dreamsound, Cut Cut, Central Park Berlin Cinegate Berlin, Ewerk, Dreamsound, Cut Cut, Central Park Berlin Partners
Hanna Waśko Big Picture Managing Director
Magda Oleś Big Picture Junior PR Consultant
Draginja Nadaždin | Aleksandra Górecka | Grzegorz Żukowski | Natalia Węgrzyn | Marek Pekalski Amnesty International Poland Client

Brief Explanation

The starting point was a prominent experiment by Arthur Aron, who proved that four minutes of eye contact brings people closer to each other better than anything else. Using this discovery, we decided to carry out a simple experiment, during which refugees and Europeans sat opposite each other and looked into each other's eyes. Clearly, it is most important to give each other time to better understand and get to know each other. The experiment was conducted in Berlin: the city, which is a symbol of overcoming the divisions. We wanted the movie created on the basis of the experiment to be as symbolic as possible – and to touch upon the general divisions between people. The situations were not prearranged; natural, spontaneous reactions became the key. The people sitting across from each other had never met before; they set eyes on each other for the very first time during.