Title | CLARA MOVES OUT |
Brand | DEUTSCHE TELEKOM |
Product/Service | TELECOMMUNICATIONS |
Category |
A11. Commercial Public Services |
Entrant
|
DDB GROUP Hamburg, GERMANY
|
Idea Creation
|
DDB GROUP Hamburg, GERMANY
|
Production
|
CZAR Berlin, GERMANY
|
Production 2
|
OPTIX DIGITAL PICTURES Hamburg, GERMANY
|
Production 3
|
IMPULSIVE MUSIC / ALMO MUSIC CORP Berlin, GERMANY
|
Production 4
|
HASTINGS MEDIA MUSIC Hamburg, GERMANY
|
Credits
Dennis May |
DDB Düsseldorf |
Managing Director Creative |
Karsten Ruddigkeit |
DDB Hamburg |
Executive Creative Director |
Michael Rudnicki |
DDB Hamburg |
Senior Copywriter |
Ludwig Berndl |
DDB Hamburg |
Freelance Copywriter |
Katrin Spiegel |
DDB Hamburg |
Client Service Director |
Antonia Steuer |
DDB Hamburg |
Account Director |
Meike van Meegen |
DDB Hamburg |
Head of TV |
Christian Brox |
CZAR Film GmbH |
Executive Producer |
Birke Birkner |
CZAR Film GmbH |
Producer |
Simon Verhoeven |
CZAR Film GmbH |
Director |
Jo Heim |
CZAR Film GmbH |
Camera |
Hessel Herder |
Soundscape Music |
Music Producer |
Geert van Gaalen |
Soundscape Music |
Music Producer |
Brief Explanation
A seven year old girl confronts her father with an important decision: she is moving out. The father is confused, but accepts the decision and helps her with everything.
They go shopping in a DIY store, they renovate her new flat, he borrows her his car and finally gives her a goodbye hug. For the first time we recognize the 20 year old Clara. Although she is a young woman, she will be always a little girl for him. We took the insight literally.