THE SCHOOL FOOD EXPERIMENT

TitleTHE SCHOOL FOOD EXPERIMENT
BrandNORWEGIAN DIRECTORATE OF HEALTH
Product/ServiceIMPROVING EATING HABITS IN SCHOOLS
Category C02. Branded Content & Entertainment Film
Entrant SAATCHI & SAATCHI Oslo, NORWAY
Idea Creation SAATCHI & SAATCHI Oslo, NORWAY
Credits
Name Company Position
Oeyvind Waage Saatchi & Saatchi Norway ECD
Fanny Vaager Saatchi & Saatchi Norway Creative
Patrik Bergfjord Saatchi & Saatchi Norway Planning Director
Linus Hjellstroem Saatchi & Saatchi Norway Art Director
Ola Bagge Skar Saatchi & Saatchi Norway Art Director
Joe Langdon Saatchi & Saatchi Norway Motion Designer
Nanna Groenli Saatchi & Saatchi Norway Account Manager
Sverre Midttun Saatchi & Saatchi Norway Account Director
Ida & Andreas Tangrystan Directors
Beate Tangre Tangrystan Producer

Brief Explanation

The two episodes of this mini web series shows us four teenagers who put their diets to the test by feeding their usual lunch food to children in elementary school. We see the teens talk about their habits when it comes to food. Then we see two groups of children who eats the menu created by the teens. We also visit an expert, who comments on the nutrient value in each of the diets. We see how the kids react to this type of food, and then we hear the teens discuss amongst themselves.