GET CLOSER

Silver Eurobest
TitleGET CLOSER
BrandBOSE
Product/ServiceQUIETCOMFORT 35 WIRELESS HEADPHONES
Category B01. Fast Moving Consumer Goods
Entrant GREY LONDON, UNITED KINGDOM
Idea Creation GREY LONDON, UNITED KINGDOM
Production GREY LONDON, UNITED KINGDOM
Production 2 SMUGGLER London, UNITED KINGDOM
Credits
Name Company Position
Dominic Goldman Grey London Executive Creative Director
Ash Ghazali Grey London Art Director
Jon Kallus Grey London Creative Director
Emma Fasson Grey London Agency Producer
Jessie Gammell Grey London Assistant Producer
Alix Toothman Grey London Planning Director
Katja Giannella Grey London Group Business Director
Justine Deighan Grey London Business Director
Oscar Flintoft Grey London Account Director
Andy Samuels Grey London Account Executive
Jaron Albertin Smuggler Director
Dominic Leung Smuggler Editor
Nick Fewtrell Smuggler Producer
Mattias Rudh Smuggler DOP
Bruno Fukumothi MPC Post Production
Tala Tala Soundtrack Composer
Jack Sedgwick Wave Audio Post-Production
George K MPC Exposure/Grade
Maëva Berthelot Maëva Berthelot Dancer & Co-Choreographer
Simeon Qsyea Simeon Qsyea Choreographer
Elise Butt Trim Assistant Editor

Brief Explanation

We open on a bird’s eye view of London with a surprising difference; this compelling shot of the city is completely empty. Bereft of people, cars and noise. The silent streets are enchanted with one lone figure - our heroine. The city is exclusively her stage as she steps effortlessly to the beat of a hypnotic track. Our heroine moves from the tube, through the city to Piccadilly Circus where we find her dancing in her own idyllic uninhabited world. The illusion of quiet is soon removed as the shot focuses back to reality and we see her surrounded by the hustle and bustle of Piccadilly Circus wearing her noise-cancelling QC 35 wireless headphones.