Title	SUNNY
Brand	ELEVATE
Product/Service	SUNNY
Category	A09. Financial Products & Services
Entrant	BROTHERS AND SISTERS London, UNITED KINGDOM
Idea Creation	BROTHERS AND SISTERS London, UNITED KINGDOM
Production	STINK London, UNITED KINGDOM
Production 2	ELECTRIC THEATRE COLLECTIVE London, UNITED KINGDOM
Production 3	MARSHALL STREET EDITORS London, UNITED KINGDOM
Production 4	WAVE STUDIOS London, UNITED KINGDOM

Name	Company	Position
Andy Fowler	Brothers and Sisters	ECD
Will Flack	Brothers and Sisters	Creative Director
Manu Souto Diaz	Brothers and Sisters	Creative
Gonza Delgado	Brothers and Sisters	Creative
Katie Jackson	Brothers and Sisters	Business Director
Lloyd Sampson	Brothers and Sisters	Senior Account Director
Matilda Ruffle	Brothers and Sisters	Planner
Owen Trevor	Stink	Director
Jay Lovelock	Stink London	Producer
Jan Velicky	Jan Velicky Cinematography	DOP
Guy Savin	Marshall Street Editors	Editor
Adam Watson	Electric Theatre Collective	Post Producer
Dugal Macdiarmid	Wave	Sound Designer

Brief Explanation

The story features a family of Bears, living in a human world doing things that humans do. However, modern life is pulling them apart through everyday distractions such as technology and work. When Mama gets home late one evening to realise she’s missed bed time again, she decides to take action. The next day the family travel to Center Parcs where tablets are downed and the whole family are able to reconnect with nature and each other.