DOMESTIC VIOLENCE

Bronze Eurobest

Demo Film

Film

TitleDOMESTIC VIOLENCE
BrandFRANCE 5
Product/ServiceMEDIA
Category A03. Casting
Entrant PUBLICIS CONSEIL Paris, FRANCE
Idea Creation PUBLICIS CONSEIL Paris, FRANCE
Credits
Name Company Position
Fabrice Delacourt / Olivier Desmettre Publicis Conseil Executive Creative Directors
Fabrice Delacourt / Olivier Desmettre Publicis Conseil Creative Directors
Julien Deschamps Publicis Conseil Copywriter
Jordan Lemarchand Publicis Conseil Art Director
Pierre Marcus / Patrick Pauwels Prodigious TV Producers
Frédéric Schoendoerffer / Director
Quad Quad Company Production
Martin Coulais / Producer
Christelle Prud’homme Fix Studio & Prodigious Post-production
Boris Nicou Prodigious Sound production
Eric Rinaldi France 5 Advertiser’s Supervisor

Brief Explanation

The film that looks like a long take with a lightly forward travelling. A woman stands in front of us. She looks straight at us as if she was defying us. She gives herself a first slap, then a second slap, then a punch. Then the hits become more and more violent as the woman becomes crazy. She begins to bleed and her nose breaks. After the last punch, she tries not to cry and she looks again right at us. These words appears : A woman who beats herself this way would be locked up right away / Thousands of men do this to their wives for years and still walk free. A call to action asks victims and witnesses of domestic violence to call 3919, domestic violence help hotline.