Title	THE CHORUS
Brand	HEINEKEN
Product/Service	HEINEKEN
Category	A01. Direction
Entrant	PUBLICIS ITALY Milan, ITALY
Idea Creation	PUBLICIS ITALY Milan, ITALY
Production	PARTIZAN Paris, FRANCE

Name	Company	Position
Bruno Bertelli	Publicis Italy	Creative Director
Bruno Bertelli	Publicis Italy	Creative Director
Marco Venturelli	Publicis Italy	Creative Director
Luca Cinquepalmi	Publicis Italy	Creative Director
Polina Zabrodskaya	Publicis Italy	Associate Creative Director
Michele Picci	Publicis Italy	Associate Creative Director
Simone Di Laus	Publicis Italy	Art Director
James Moore, Moritz Gooede	Publicis Italy	Strategic Planners
Lorenza Montorfano	Publicis Italy	International Account Director
Jana Uhlarikova	Publicis Italy	International Account Supervisor
Dalila Salhi	Publicis Italy	International Account Executive
Silvia Cattaneo	Publicis Italy	Agency Producer
Gianluca Di Tondo	Heineken	Senior Director Global Heineken Brand
Anuraag Trikha	Heineken	Director Global Heineken® Brand - Communication & Digital
Agnieszka Gorecki	Heineken	Heineken Brand Communication Manager Global Marketing
Antoine Bardout-Jaquet	Partizan	Director
Robin Accard	Partizan	Exevutive Producer
Bill Smedley	Partizan	Editor
Raja Sehgal	Grand Central Recording Studios	Sound Designer

Brief Explanation

As a global sponsor of music events, Heinekens wants to demonstrate to its fans that it understands what makes live music so special. The fun of live gigs isn’t just the music – it’s everything surrounding it. Live your music is about transforming the passive listeners who watch from the back row into voracious music live-ers, ready to open up to everything live music has to offer. From head-nodders to head-bangers. Because when you live your music, live music becomes even greater.