| Title | CUSHELLE, KENNY KOALA |
| Brand | CUSHELLE |
| Product/Service | CUSHELLE TOILET TISSUE |
| Category |
A10. Animation |
|
Entrant
|
MPC CCREATIVE London, UNITED KINGDOM
|
|
Idea Creation
|
PUBLICIS LONDON, UNITED KINGDOM
|
|
Production
|
MPC CCREATIVE London, UNITED KINGDOM
|
|
Production 2
|
MPC CCREATIVE London, UNITED KINGDOM
|
Credits
| Diarmid Harrison-Murray |
MPC Creative |
Director |
| Pav Themistocleous |
Publicis London |
Creative Director & Digital ECD |
| Poulami (Polo) Chakraborty |
Publicis London |
Copywriter |
| Julia Earthrowl |
Publicis London |
Art Director |
| Betsy Kelly |
Publicis London |
Agency Producer |
| Jonathan Davies |
MPC Creative |
Production Company Executive Producer |
| Tomek Zietkiewicz |
MPC Creative |
Production Company Producer |
| Fabian Frank |
MPC |
3D VFX Supervisor |
| Andrew Roberts |
MPC |
2D VFX Supervisor |
| Michelle Tolo |
MPC |
Environment Lead Artist |
Brief Explanation
In this fully CG ad we see that Kenny will do just about anything to get his paws on Cushelle…and as our character doesn’t utter a single word; narrative, emotion and cheeky personality traits are all portrayed through beautiful and detailed animation.