Title | "LET'S TALK" |
Brand | BMW UK |
Product/Service | BMW 3 SERIES, BMW 4 SERIES |
Category |
A06. Editing |
Entrant
|
SERVICEPLAN Munich, GERMANY
|
Idea Creation
|
SERVICEPLAN Munich, GERMANY
|
Production
|
ANORAK Berlin, GERMANY
|
Additional Company
|
PLAYDIS! Berlin, GERMANY
|
Additional Company 2
|
SPEADE London, UNITED KINGDOM
|
Additional Company 3
|
GERMAN WAHNSINN Hamburg, GERMANY
|
Additional Company 4
|
TIME BASED ARTS London, UNITED KINGDOM
|
Additional Company 5
|
MPC CCREATIVE London, UNITED KINGDOM
|
Credits
Alexander Schill |
Serviceplan |
Global Chief Creative Officer |
Maik Kaehler |
Serviceplan |
Executive Creative Director |
Kolja Danquah |
Serviceplan |
Creative Diretor Text |
Florian Klietz |
Serviceplan |
Account Director International |
Tim Osthoff |
Serviceplan |
Account Manager International |
Henning Rieseweber |
Freelancer |
Senior Producer |
Christian Aeby |
Anorak Film |
Director |
Stuart Graham |
Anorak Film |
Director of Photography |
Sam Sneade |
Speade Ltd. |
Editor |
James Allen |
Time Based Arts |
Co-owner |
Georg von dem Bussche |
PlayDis! |
Managing Director |
George K |
MPC |
Coulorist |
Michael Wilk |
Serviceplan |
Executive Creative Director International |
Brief Explanation
The film follows two BMWs on a sensorial journey down various roads. While the shrink-style voice-over asks the viewer to talk about things that evoke positive feelings, the two cars rush through each scene and show what is possible with a production-line BMW. The film closes with the line: “Some things speak to us, without saying a word.” Pay-off: “The Ultimate Driving Machine.”