Title | RAIN |
Brand | SPA |
Product/Service | SPA |
Category |
A09. Sound Design |
Entrant
|
J. WALTER THOMPSON AMSTERDAM, THE NETHERLANDS
|
Idea Creation
|
J. WALTER THOMPSON AMSTERDAM, THE NETHERLANDS
|
Production
|
CIRCUS FAMILY Amsterdam, THE NETHERLANDS
|
Production 2
|
THE MISSING SYNC Amsterdam, THE NETHERLANDS
|
Credits
Bas Korsten |
J. Walter Thompson Amsterdam |
Executive Creative Director |
Daniel Samama |
J. Walter Thompson Amsterdam |
Senior Creative Art |
Tim de Waard |
J. Walter Thompson Amsterdam |
Senior Creative Copy |
Lisa Merelle |
J. Walter Thompson Amsterdam |
Business Director |
Robert Harrison |
J. Walter Thompson Amsterdam |
Photographer |
Jesse Houweling |
J. Walter Thompson Amsterdam |
Digital Director |
Wendy Losse |
J. Walter Thompson Amsterdam |
Digital Producer |
Sandra Balke |
J. Walter Thompson Amsterdam |
Digital Producer |
Wout Westen |
The Circus Family |
Director |
Valentijn Crouwel |
The Missing Sync |
Sound |
Brief Explanation
Spa mineral water springs from a pristine and rainy piece of nature in the heart of the Belgian Ardennes. The rain that falls here, travels through the soil for years before it finally becomes Spa water. As an ode to this process, we built an installation in the area that turns drops of rain into animations and sounds. These sounds together created a unique musical piece and a lightshow, orchestrated by rain itself.
A 2-minute online film shows the installation in full flow against the backdrop of the Spa nature reserve.