| Title | CHASING THE CLASSIC |
| Brand | VALIO |
| Product/Service | GOUDA CHEESE |
| Category |
A10. Animation |
|
Entrant
|
SEK / PART OF GREY Helsinki, FINLAND
|
|
Idea Creation
|
SEK / PART OF GREY Helsinki, FINLAND
|
|
Production
|
BRINK HELSINKI, FINLAND
|
|
Production 2
|
HUMINA Helsinki, FINLAND
|
Credits
| Ville Ohtonen |
Oy SEK Ab |
Creative |
| Anne Rusanen |
Oy SEK Ab |
Senior Creative |
| Jenni Komulainen |
Oy SEK Ab |
Junior Creative |
| Laura Mertano |
Oy SEK Ab |
Client Director |
| Ainoliisa Hieta |
Oy SEK Ab |
Project Manager |
| Alexander Seraidaris |
Brink Helsinki |
Director |
| Ilpo Virtanen |
Brink Helsinki |
Executive Producer |
| Jesse Myllymäki |
Brink Helsinki |
Art Director |
| Juri Seppä |
Elokuvaääniyhtiö Humina Oy |
Composer |
Brief Explanation
Valio Salaneuvos is a classic Finnish gouda cheese. We decided to bring to life the Salaneuvos (”the secret chancellor”) character on the package. The animation and the score for the TVC ”Chasing the Classic” was executed in a genuine 1960’s style, that being the era, when Valio Salaneuvos was born.