| Title | MORE THAN AN ALGORITHM |
| Brand | GENERTEL |
| Product/Service | ONLINE INSURANCE |
| Category |
A01. Direction |
|
Entrant
|
M&C SAATCHI Milan, ITALY
|
|
Idea Creation
|
M&C SAATCHI Milan, ITALY
|
|
Production
|
M&C SAATCHI Milan, ITALY
|
Credits
| Luca Scotto di Carlo |
M&C Saatchi Milan |
Executive Creative Director & Partner |
| Vincenzo Gasbarro |
M&C Saatchi Milan |
Executive Creative Director & Partner |
| Matteo Grandese |
M&C Saatchi Milan |
Deputy Creative Director |
| Armando Viale |
M&C Saatchi Milan |
Deputy Creative Director |
| Sabrina Montemurro |
M&C Saatchi Milan |
Account |
| Federico Fornasari |
M&C Saatchi Milan |
Production Director |
| Guja Quaranta |
M&C Saatchi Milan |
Producer |
Brief Explanation
During the film we see a series of different situations where people are being helped by Genertel's employes.
Execution
The commercial has been shot with the long shot tecnique with no postproduction.