| Title | DEER |
| Brand | MERCEDES-BENZ SCHWEIZ |
| Product/Service | AUTOMOTIVE SECTOR |
| Category |
A08. Cars & Automotive Products & Services |
|
Entrant
|
WIRZ BBDO SWITZERLAND Zürich, SWITZERLAND
|
|
Idea Creation
|
WIRZ BBDO SWITZERLAND Zürich, SWITZERLAND
|
|
Media Placement
|
FUEL@VIVAKI Zürich, SWITZERLAND
|
Credits
| Fernando Perez |
Wirz/BBDO |
Executive Creative Director |
| Wolfgang Bark |
Wirz/BBDO |
Copywriter |
| Dominique Magnusson |
Wirz/BBDO |
Art Director |
| Tina Mons |
Wirz/BBDO |
Account Director |
| Antonia Sturzeis |
Wirz/BBDO |
Account Assistant |
| Yves Rückert |
Wirz/BBDO |
Account Supervisor |
| Bettina Fässler |
Wirz/BBDO |
Agency Producer |
| Livio Dainese |
Wirz/BBDO |
Chief Creative Officer |
| Ben Staudenmann |
Wirz/BBDO |
Graphic Design |
| Illusion |
Bangkok c/o Analog/Digital |
Photography |
English Translation of Main Headlines
Spots danger ahead.
Collision Prevention Assist PLUS.