DESIGNATED DRIVER

Bronze Eurobest
TitleDESIGNATED DRIVER
BrandAA
Product/ServiceAA CHARITABLE TRUST
Category A02. Script
Entrant adam&eveDDB London, UNITED KINGDOM
Idea Creation adam&eveDDB London, UNITED KINGDOM
Media Placement CARAT London, UNITED KINGDOM
Production OUTSIDER London, UNITED KINGDOM
Production 2 FRAMESTORE London, UNITED KINGDOM
Production 3 WORK EDITORIAL London, UNITED KINGDOM
Production 4 750MPH London, UNITED KINGDOM
Credits
Name Company Position
Ben Priest adam&eveDDB Group Chief Creative Officer
Ben Tollett adam&eveDDB Group Executive Creative Director
Richard Brim adam&eveDDB Chief Creative Officer
Jon Farley adam&eveDDB Creative
Alex Lucas adam&eveDDB Creative
David Golding adam&eveDDB Group Chief Strategy Officer
Nick Hirst adam&eveDDB Head of Planning
Chloe Harding adam&eveDDB Account Director
Lucie Georgeson adam&eveDDB Agency Producer
James Rouse Outsider Director
Benji Howell Outsider Producer
Alex Melman Outsider DOP
Bill Smedley Work Editorial Editor
Sam Ashwell 750MPH Audio post production
Ben Priest adam&eveDDB Group Chief Creative Officer

Brief Explanation

‘Designated Driver’ for the AA Charitable Trust in partnership with Think! is a hard-hitting film highlighting the underrated danger of texting whilst driving. Directed by James Rouse of Outsider.